Category: Gamification

Gamification

3 Great Examples of Gamification in Marketing

Written by: Kanes Kulanthavelu It is a no brainer that marketing is one of the most crucial elements of any organisation. Be it for profit or non-profit, marketing has been the driving force of many business success stories. Whether it’s...
· 5 min read
Gamification

The Building Blocks Behind Gamification

Written by: Bryan Woo Video games have been a big part of my childhood ever since I first held a video game controller. I vaguely remember countless late nights spent sneaking out to the living room, loading up some of...
· 7 min read
Gamification

Gamification in Parenting

Written by: Sufiz Mohd Suffian With the increasing awareness of gamification globally, many organisations have begun injecting gamification into just about everything. From gamifying employee Key Performance Indicators (KPIs), onboarding new recruits, and even purchasing new property. Whether it is...
· 6 min read
Gamification

3 Gamification Trends To Look Out For In 2019

Written by: Kerry Wong, Head of Gamification Design The use of “Gamification” is becoming more widespread, as many organisations around the world are adopting the methodology to create positive behavioural change, strong organisational culture, better education and training. Gamification is...
· 4 min read
Gamification

Gamification In Business

Written by: Sufiz Suffian, Head of Business Development Gamification is quickly gaining traction all over the world, including Malaysia and can be seen just about anywhere. In fact, you may have already interacted with elements of gamification numerous times over...
· 6 min read
Current examples get their attention.
Gamification

3 Business Examples Of Deep Gamification In The Workplace

Here are 3 urgent examples to show upper management that team games get teams motivated to work harder and more frequently, and are not just for catchy terms like “team-building” or “team spirit”
· 4 min read
Gamification

Core Drives of Gamification: The Relevance of Social Influence & Relatedness

Social Influence & Relatedness refers to a core drive in Yu-Kai Chou’s Octalysis Framework. Simulation Designer Bryan Woo talks about his experience with this core drive and how it guided him to undergo behavioural change in a natural way.  
· 3 min read
Gamification · Leadership

How To Take The Role of Games In Business Seriously

Games have always been seen as an activity for entertainment and leisure, but not for work. Here we explore the place of games in the business world.
· 4 min read
Gamification · Global L&D

Training & Development: Keeping your Millennials Engaged At Work

As many organizations start to take in more millennials, who will soon grow to dominate the workplace, how do you develop and keep your best millennials engaged at work?
· 3 min read
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Gamification

5 Misconceptions of Gamification In Learning

Our Lead Simulation Designer, Kerry, addresses the common misconceptions we have heard from L&D practitioners regarding gamification in learning
· 3 min read